MILANO, November 8, 2018 – Yesterday, at the opening day of Il Salone dei Pagamenti 2018 – Payvolution, it was unveiled the first Italian pilot for a Biometric Payment Card. The announcement was made jointly by the issuing bank Intesa Sanpaolo, the payment network Mastercard and the technology supplier Gemalto.
At the link below the full video of the press conference.
— Antonio D'Albore (@AndongESN) November 7, 2018
The battery-less Biometric Payment Card will be tested at live merchants within 153 selected bank employees in Turin, Milan and Rome starting from November 26, 2018. The pilot is expected to run for about 16 weeks.
The cardholder fingerprints will be registered via customized secure tablets that will be installed in specific bank branches in the target cities.
The Biometric Payment Card under test is a credit Gold Card operating on Mastercard circuit.
Here follows quotes from representative from the three companies that made the joint announcement.
|Cinzia Bruzzone, Responsabile Marketing Retail at Intesa Sanpaolo said:
“Once again Intesa Sanpaolo bring an exclusive innovation to its customers with the first-ever pilot of a Biometric Payment Card in Italy. This project, that reflect our corporate strategy to innovate and listen to our customer needs, goes in parallel with the new offer of digital payment. In the Italian market while we are experiencing a double-digits growth of digital payment services we still witness a solid base of customers asking payment instruments based on plastic cards.”
|Antonio Di Meo, Vice President Account Leader at Mastercard Italy said:
“Mastercard other than being a payment circuit is becoming more and more a technology enabler company, working contantly with our strategic partners in order to provide consumers a richer and seamless payment experience. Biometric is definitively one of the area we believe is helping to offer our customers solid advantages such as security and ease to use.”
|Giovanni Memoli, Key Account Manager at Gemalto Italy said:
“Gemalto is confirming its leadership in innovation bringing its latest technologies into a Biometric Payment Card developed to ensure convenience for in-store transaction. In fact the contactless card presented today not only allow to remove the cap on tap-and-go transaction is also giving users greatest peace of mind in case of lost or stolen card because only the registered fingerprint enable the card to become operative at POS terminals.”
A tweet from Gemalto, issued soon after the announcement, pointed out that the product is made in partnership with Zwipe.
For more information:
Giuliana Abbate, [email protected]
Laura Meroni, Tel +39 02 31804 707, [email protected]
Edoardo Grandi, Tel + 39 02 31804 710, [email protected]
Ilaria Carfì, Tel +39 02 31804 709, [email protected]
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